Village Bakery is the country’s leading rye bread brand, and is aimed at consumers who want to avoid wheat. The range comprises wholemeal and seeded loaves made with the simplest of all recipes: organic rye flour, water and a little sea salt, with no added yeast, emulsifiers or enzymes. Village Bakery continues to demonstrate a loyal customer following, with further interest being shown in the sector where the use of ‘no added wheat’ is a key part of the brand.